At Ibstock, we believe that supporting the health and wellbeing of our people is essential to building a stronger, more resilient business. As awareness of physical and mental wellbeing continues to grow across the construction and manufacturing sectors, we remain committed to creating a workplace culture where every colleague feels supported.

In 2024, we took a significant step forward by launching DigiCare+ from Aviva – a comprehensive digital health app available to all Ibstock employees. This tool provides free access to a range of health and wellbeing services, including:

The response has been fantastic, with over 700 colleagues downloading the app within the first six months. The app not only broadens the support we offer, but it also recognises that many people prefer the privacy and convenience of online services when it comes to managing their health.

Mental health remains a priority. In 2024, we continued to raise awareness of the Lighthouse Construction Industry Charity, which offers vital support to those in the sector facing mental health challenges, physical health issues, or financial hardship.

We also saw a drop in usage of our Employee Assistance Programme (EAP) from 7% in 2023 to 2.5% in 2024. While EAP remains an important part of our wellbeing offering, this shift may reflect the increasing availability and accessibility of alternative support channels, like DigiCare+.